Pacific Heights Orewa
There’s a concept many have heard about but not many have experienced – the Kiwi dream. It’s something we wanted people to not just reimagine, but rediscover and relive. From natural local bush walks and cycle ways to stunning beaches, amazing cafes and great local schools and sports facilities nearby, Pacific Heights Orewa is the perfect place to stretch out and live the Kiwi dream.
As the development is taking a multi-phase approach, we decided to mirror this across multiple media channels. The first phase is now in full swing, with targeted Facebook activity building conversations within the construction industry. From there, cleverly designed sales collateral is helping Changda convert hot leads.
- Brand, digital and content strategy
- Information architecture
- Content creation
- Ongoing analysis and refinement
- Sales collateral